When i looked at threw this website it almost immediately made me think of the game called the sims because in that game you create a house and can then put a family inside, and you can see what each person is doing. The site reminded me of that game, not due to the creative side because you can't create anything on the site but because you can scroll around the offices and what what people are doing.
Though i think it clever that the actual interactive part is bordered by what looks like the white edge around a photo. It give the impression of being a moving photograph.
Most of the site is in that white border, the rest of the site doesn't change.
I clicked on one link which appeared to take me to a room.
This page had a video playing, but it's clever how they designed this page because the video is inside the television screen, which again gives the impression of an animated photograph.
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